- TikTok’s Chef Pii’s viral creation, Pink Sauce, hit mass retailers.
- Supplier and distributor Dave’s Gourmet says the product is manufactured “under FDA guidelines” and is “stable”.
- It’s been a bumpy road so far, with nonsensical nutrition labeling and bottles broken in transit.
Pink sauce, the bizarre condiment that captured the imagination of TikTok and sparked safety concerns in June, has officially hit Walmart shelves nationwide.
The sauce’s creator, Chef Pii — real name Veronica Shaw — turned to hot sauce and pasta sauce company Dave’s Gourmet as the exclusive supplier and distributor of pink sauce over the summer. In a press release, Daves said that while the show’s concoction captivated the internet and sold out at launch, the Miami-based chef and content creator’s lack of food production expertise “leads to a significant roadblock. ‘ said.
Initial concerns surrounded the safety of the fluorescent source, but Dave’s said it “manufactures the pink sauce under FDA guidelines. [Safe Quality Food]-Certified facility” and note that the product is “stable”.
The Los Angeles Times reports that Pink Sauce is “dragonfruit-based” and has a “sweet and sour” flavor profile, but Dave had to change the recipe and packaging. Contains canola oil, onion powder and ranch flavor. Glass bottles have replaced plastic squirt containers.
Pink Sauce will be sold exclusively in 4,300 Walmart stores through July 2023. Shaw originally priced it at $20 (including shipping), but a bottle now costs about $8.
Pink Sauce’s journey into retail has been rocky. At the time of its launch, consumers complained of incorrect nutrition labeling and lack of storage instructions, with the substance arriving in various shades of pink and the bottle being broken in the middle.
At the time, Shaw admitted to her mistake while lashing out at her critics.
“I’m literally tortured because I don’t answer people about my safety as a business owner,” she told Insider in July. It inspired me to dig deeper to harass.”